Brand Strategy: Brand Sketch
A free brand strategy tool from The Ethical Agency

A sharper brand, in a single page.

In under five minutes, answer six short questions about your brand – what you do, who it's for, and why it matters. We'll compose a one-page brand strategy – your "Brand Sketch" – you can use to sharpen your messaging, define your brand story, brief a freelancer, or take the next step with The Ethical Agency or any another agency of your choice.

Who, What, Why

Built on the same fundamentals every world-class brand strategy starts with – purpose, audience, offering, promise.

Written by strategist-grade AI

Powered by The Ethical Agency's proprietary methodology. Sharp, plain-spoken, free of agency jargon.

Yours to keep and grow

Sign back in any time to revise, refine, or upgrade to a full Brand Strategy with TEA.

About The Ethical Agency

Brand development for organisations that care about people and planet

TEA is an award-winning brand, design and communications agency working with mission-driven organisations in 25 countries across the UK, Africa, and Europe. We work with organisations including the World Bank, the UN, Greenpeace, WWF, and more… The Brand Sketch is a free brand strategy tool – a meaningful starting point you can use in whatever direction you want to take your brand next.

Visit ethical-agency.com →